What we run
Sixteen services, each with its own page: what is included, how the work runs and what it costs.
Search and AI
Google Ads
Phrase match campaigns, negatives from day one, every call traced to its keyword.
From $550 a month + GST
Search and AI
Business Profile
Google, Apple and Bing maps rebuilt to one set of details, then a review habit that is yours.
$500 a month for three months + GST
Search and AI
SEO and AI search
Research, new pages, authority, and a monthly check on which AI assistants name you.
Visibility audit $350
Websites and software
Website design and build
A page for each thing you do, named the way people search, live in about three weeks.
Quoted from a brief
Websites and software
Web apps
Job cards, checklists and portals in the browser your staff already have.
Quoted in phases
Websites and software
Custom CRM
Leads, quotes, jobs and clients in one place.
Quoted in phases
Social
Social media
A branding campaign, a lead campaign and four posts a month, approved by you first.
$950 a month + GST
Social
Four to eight posts a month in your voice, each with its own graphic.
$950 a month + GST
Broadcast and outdoor
Radio
Airtime bought as a media buyer, the commercial written and produced by us.
From $100 a week airtime + GST
Broadcast and outdoor
Television
Free to air and on demand, bought around the programs your customers watch.
Quoted per campaign
Broadcast and outdoor
Billboards
Digital outdoor faces with the message changed when you need it changed.
Quoted per campaign
Broadcast and outdoor
Programmatic
Display and video bought in real time across sites, apps and streaming TV.
Quoted per campaign
Creative
Logo and brand
Three directions from a written brief and every file a printer and sign writer need.
Quoted from a brief
Creative
Brochures
Capability statements, brochures and print ads, written and laid out by us.
Quoted from a brief
Creative
Photo to video
A video from the photos you already have, turned around in days.
Quoted per video
Creative
Recruitment
Job ads with the pay, the hours and the place, shown to people who can do the job.
Quoted per campaign
Who we are
Meet the team
Ray, Tim, Charlie and Lianne plan the advertising, buy the media and make the work for every Cairns Advertising client.
Ray started the agency in 2021 after owning a retail franchise and managing a commercial radio station. Lianne has more than 20 years in media sales across TV, radio, print, digital and outdoor, much of it in Far North Queensland. Tim runs social, video and production, and Charlie builds the websites and the search work.
No lock-in contracts, every account in your name, and online appointments across Cairns, Port Douglas and the Atherton Tablelands.
Ray Mercer
Founder and director
Tim Axton
Operations, social media and video
Charlie Maruff
Digital lead
Lianne Scott
Account manager
Industries
Who we plan for
Tourism and hospitality
Tours, stays, cafes, bars and venues sell to two markets at once: visitors planning a trip and locals looking for somewhere to go this weekend.
Trades and construction
Most trade work is found on a phone by someone who needs it done soon.
Home services
Cleaning, pest control, pools, gardens, repairs and installations are booked by people at home who search on a phone and call the business with the best reviews nearby.
Automotive and transport
Mechanics, dealers, tyre and parts shops, towing, hire and transport businesses are chosen on price, trust and how quickly they can help.
Professional services
Accountants, lawyers, brokers, consultants and clinics are chosen after research.
Education
Schools, childcare centres, tutors and training providers are chosen by parents and students who research carefully and talk to each other.
Health and wellness
Clinics, allied health practices, gyms, studios and wellness businesses are chosen by people comparing options nearby.
Questions
Common questions
What does advertising in Cairns cost?
Google Ads starts at $550 a month including $150 of ad credit. Social media management is $950 a month. Radio airtime on a single station runs $100 to $300 a week. Everything else is quoted from a short brief. All prices are plus GST.
Is there a lock-in contract?
No. Monthly services run month to month with a month of notice, and every account stays in your name.
Can I start with one service?
Yes. Most businesses start with one channel, usually Google Ads or a Business Profile, and add others once the first is working.
Do you write and produce the ads?
Yes. Ads, pages, posts and radio and TV commercials are written and produced by us. For a new customer the first 30 second radio commercial is free.
Whose name are the accounts in?
Yours. Google Ads, your Business Profile, your domain and your social pages are set up in your name, and they stay yours if you leave.
How do I get started?
Call 0415 298 541 or send the form. We ask a few questions about what you sell and where, then come back with the channels and a price.
Talk to us
Online appointments across Cairns, Port Douglas and the Atherton Tablelands. Call 0415 298 541 or send the form and we will come back to you.